Tag Archives: advertising

“Decadent” and “Downfall”

“Verbal Ticks” Prompt: http://dailypost.wordpress.com/dp_prompt/verbal-ticks/

“Decadent”
While I grant that common usage can change words’ meanings, I object to using a word that means “in a state of decay” to signify richness of flavor. It seems that people at some point associated rich food with the extravagant, wasteful spending that ruined some empires. Perhaps people read about the decadence of the Roman Empire, for example, and associated “luxurious food” with the luxuries owned by the wealthy.

Examples of misuse: 1.This chocolate is rich and decadent.
2.
Oh, how I enjoy decadent sweets!

Downfall”
Many people seem to think that “downfall”—a term best reserved for the literal or figurative destruction of powerful nations and people—has replaced all the words meaning “trivial flaw,” “slight misfortune,” and “minor weakness”.
Examples of misuse:1.He is a nice person, but he is sometimes late . Tardiness is his only downfall.
2. Although he is lactose intolerant, he could not resist drinking milk. One day he drank some and had an upset stomach. His love of dairy products was his downfall.

[Ambition led to the downfall of Julius Caesar. To be assassinated at the peak of one’s powers is to experience a downfall. The milk-drinking protagonist of “Example 2”, on the other hand, will most likely enjoy a long, healthy life after recovering from his minor bout of gastrointestinal discomfort]

 

“Disease: a Villanelle” by Paul Burgess

This is the first villanelle I have attempted since 2006–the year in which I began an 8 year break from writing poetry. I am not sure if it is any good, but I am certain that it is a villanelle:)

Although his thoughts would make a person freeze,
He often rants about the Justice scales.
…he’s not alone in having this disease.

He’s known to translate “smoke” as “foggy breeze”—
To choose the proper phrase he rarely fails,
Although his thoughts could make a person freeze.

A flashing dollar sign is all he sees
When shown his admen’s stylish faerie tales
He’s not alone in having this disease.

His corporation gives to charities
A nominal percentage of its sales,
Although his thoughts could make a person freeze.

The people whose support’s obtained with ease
By one who speaks of Christ, the Cross, and nails
Are not alone in having this disease.

Though spending Sundays praying on his knees,
His acts would land some poorer men in jails.
This gloomy thought could make a person freeze:
He’s not alone in having this disease.